Adrian brings extensive CPG marketing, innovation, and ecommerce experience. Prior to The J, Adrian dedicated 8+ years to PepsiCo, where he held several marketing and innovation roles for Frito Lay North America, Quaker Foods and Gamesa. During this time, he spearheaded significant portfolio marketing campaigns like the Super Bowl, Summer and other major holidays for big name brands like Lay’s, Doritos and Quaker.
More recently, Adrian served 3+ years as VP of Marketing for start-up brand iwilife.com, which he helped transform into the fastest growing plant-based Omega-3 supplement brand in the US. Adrian has also launched several small businesses internationally. His entrepreneurial background in the food, beverage, and supplement industry combined with his insights on consumer needs and trends contribute to a deep understanding of how to drive brand success, disrupt different industries, and create value for shareholders.