Founded by serial entrepreneur Jim M. Jacobsen, The J is a venture studio that partners at the seed stage with passionate and driven entrepreneurs to produce outsized return potential in the areas of e-commerce, technology, hospitality, real estate and entertainment. With over $3 billion of enterprise value created by our founder thus far, The J understands the value creation opportunities in seed investing and has the proven experience and success to continue to deliver those outsized returns. It’s our passion to guide those who dare to fail greatly to achieve greatly.